GEIB M13L2V4
Summary
The video delves into the concept of social entrepreneurship, discussing the allocation of resources between value creation and value capture in organizations like Microsoft and Google. It highlights how companies like Google and Walmart use value capture methods to generate revenue, and contrasts high-value creation examples such as Jonas Salk's polio vaccine with instances of value appropriation in schemes like Ponzi and Enron. The discussion also touches on how innovators like iTunes balance value creation with value appropriation through patents and technological advancements, as seen in ventures with high-value creation potential but limited value capture opportunities.
Social Entrepreneurship Definition
Discussing the concept of social entrepreneurship and the research by Filipe Santos on the organization of social entrepreneurs.
Allocation of Scarce Resources
Exploring the allocation of resources between value creation and value capture in organizations using examples like Microsoft and Google.
Value Creation by Organizations
Highlighting the value creation activities of companies like Microsoft and Google and the benefits they bring to society.
Value Capture Mechanisms
Discussing the value capture methods used by companies such as Google and Walmart to generate revenue.
Examples of Value Creation
Examining examples like Jonas Salk's polio vaccine and Napster as instances of high-value creation for society.
Value Creation vs. Appropriation
Differentiating between creating value and appropriating value using cases like Jonas Salk's vaccine and Napster's impact on the music industry.
Examples of Value Capture
Exploring examples of organizations like Ponzi schemes and Enron that capture value without creating it.
Value Creation and Capture in Innovation
Discussing how innovators like iTunes balance value creation with value appropriation through patents and technological advancements.
Balancing Value Creation and Appropriation
Examining ventures with high-value creation potential but limited value capture opportunities, such as employing freed inmates or providing free surgeries.
FAQ
Q: What is social entrepreneurship?
A: Social entrepreneurship is the use of entrepreneurial principles to organize, create, and manage sustainable solutions to social, cultural, or environmental issues.
Q: How does nuclear fusion differ from nuclear fission?
A: Nuclear fusion is the process by which two light atomic nuclei combine to form a single heavier one while releasing massive amounts of energy, whereas nuclear fission is the splitting of a heavy atomic nucleus into two or more lighter nuclei with the release of energy.
Q: Can you provide examples of companies known for their value creation activities?
A: Companies like Microsoft and Google are known for their value creation activities through innovations in technology, software development, and services that have significantly impacted society.
Q: What are value capture methods used by organizations to generate revenue?
A: Companies like Google and Walmart use value capture methods such as advertising revenue, sales of products and services, and strategic pricing strategies to generate revenue.
Q: What is the difference between creating value and appropriating value?
A: Creating value involves generating benefits or innovations that enhance society or fulfill a need, while appropriating value involves capturing or extracting the benefits generated by others without creating new value.
Q: Can you provide examples of ventures with high-value creation potential but limited value capture opportunities?
A: Ventures like employing freed inmates or providing free surgeries have high-value creation potential in terms of social impact but may face challenges in capturing financial value due to their nature of providing free or subsidized services.
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